Privacy Policy

Effective Date: June 12, 2026

Vidofluid (hereinafter referred to as "we," "us," or "our") operates this e-commerce platform and website, including all integrated information, content, features, digital tools, products, and services, to deliver a curated commercial experience (collectively, the "Services"). The Services are technically facilitated and powered by Shopify.

This Privacy Policy governs the collection, utilization, and disclosure of your personal information arising from your access to, use of, or transactions executed via the Services, as well as any associated communications with us. In the event of any direct conflict between our Terms of Service and this Privacy Policy regarding the collection, processing, and disclosure of personal information, the provisions of this Privacy Policy shall supersede and prevail.

By accessing or utilizing the Services, you formally acknowledge that you have reviewed and understood the data practices detailed herein.

1. Categories of Personal Information Collected and Processed

As used in this Policy, "personal information" refers to any data that identifies, relates to, or could reasonably be linked, directly or indirectly, to an identifiable individual. It excludes anonymized or permanently de-identified data that cannot be associated with you.

Depending on your interactions with the Services, your jurisdiction, and applicable statutory provisions, we may collect and process the following categories of personal information, including inferences derived therefrom:

  • Contact Credentials: Legal name, physical address, billing address, shipping address, telephone number, and email address.

  • Financial Data: Credit card, debit card, or other financial account numbers, payment card details, transaction confirmations, and preferred payment methods.

  • Account Infrastructure: Usernames, encrypted passwords, security verification questions, user preferences, and internal configuration settings.

  • Transactional History: Information regarding products viewed, items added to carts or wishlists, purchases, returns, exchanges, cancellations, and historical purchase records.

  • Correspondence: Information, inquiries, or documentation submitted when engaging with customer support or otherwise communicating with us.

  • Technical and Device Identifiers: IP addresses, browser specifications, operating system details, network connection parameters, and other unique digital device identifiers.

  • Usage Metrics: Analytical data regarding your navigation patterns within the Services, including specific timestamps, durations, and behavioral interactions.

2. Sources of Personal Information

We acquire personal information through the following channels:

  • Direct Submission: Information provided voluntarily by you, including account registration, purchasing activities, or direct correspondence.

  • Automated Telemetry: Data collected automatically from your device during website interaction, facilitated through cookies, pixels, and analogous tracking technologies.

  • Authorized Service Providers: Information processed on our behalf by contracted vendors executing specific technological or operational functions.

  • Affiliated Third Parties: Data obtained from authorized commercial and marketing partners.

3. Purposes of Processing Personal Information

We utilize personal information for specified, legitimate business purposes, including:

  • Service Delivery and Optimization: To execute contractual obligations, process financial transactions, fulfill orders, manage accounts, facilitate logistics/returns, and personalize your shopping experience through tailored recommendations.

  • Marketing and Promotional Engagement: To transmit commercial communications, behavioral advertisements, and promotional material via email, SMS, or postal mail, based on your browsing and purchase history, subject to your consent where legally required.

  • Security and Fraud Mitigation: To authenticate user credentials, secure transaction pathways, monitor for fraudulent, illicit, or malicious activities, and safeguard public or operational safety.

    Note: Users maintain sole responsibility for safeguarding their account credentials. We strictly advise against disclosing passwords or access details to third parties.

  • Operational Communication: To provide administrative notifications, responsive customer support, and maintain commercial relations.

  • Regulatory and Legal Compliance: To adhere to applicable statutory obligations, respond to valid judicial mandates (subpoenas, warrants), participate in civil discovery, or investigate potential violations of our terms and policies.

4. Disclosure of Personal Information

Under legitimate circumstances and in compliance with this Policy, we may disclose personal information to the following entities:

  • Shopify and Operational Vendors: Service providers managing IT infrastructure, payment gateways, data analytics, customer care, cloud storage, and logistics fulfillment.

  • Commercial and Marketing Partners: Third parties delivering targeted advertising services. For example, we utilize Shopify's shared commerce insights to display personalized ads across external networks. Depending on your jurisdiction, you may possess the legal right to opt out of such data sharing.

  • Consensual Third Parties: External entities to whom you explicitly direct or permit us to transfer data (e.g., social media integrations or specialized delivery services).

  • Corporate Affiliates: Entities within our corporate group structure.

  • Corporate Restructuring and Legal Imperatives: Transferees involved in mergers, acquisitions, or bankruptcy proceedings; or as required to defend our legal rights, property, or user safety.

5. Relationship with Shopify

The Services are hosted on the Shopify platform. Shopify processes your personal information to facilitate and optimize core commerce functionalities. Your data may be transmitted to, stored, and processed by Shopify in jurisdictions outside your country of residence.

Furthermore, we utilize Shopify's enhanced analytics, which aggregate interaction data across multiple merchants to optimize business operations. In these contexts, Shopify acts as a data controller or independent processor, and is responsible for addressing your data rights requests regarding such aggregated uses. For exhaustive information, please consult the Shopify Consumer Privacy Policy and manage your preferences via the Shopify Privacy Portal.

6. External Links and Third-Party Platforms

The Services may contain hyperlinks to third-party digital platforms. We exercise no administrative control over, and assume no liability for, the privacy protocols, security measures, or content of external websites. Users are advised to independently review the privacy policies of any third-party platforms they visit. Information disclosed in public forums or third-party social networks may be accessible to other users without restriction.

7. Protection of Minors

The Services are not designed for, nor directed toward, children. We do not knowingly collect personal information from individuals below the legal age of majority in their respective jurisdictions. If a parent or guardian becomes aware that a minor has provided personal information, they may contact us using the credentials below to secure its permanent erasure. We do not knowingly sell or share personal information belonging to individuals under sixteen (16) years of age.

8. Data Security and Retention Standards

While we implement industry-standard administrative, technical, and physical safeguards, no digital storage or transmission mechanism can be guaranteed as entirely impenetrable. We discourage the transmission of highly sensitive or confidential credentials through unencrypted communication channels.

The retention period for personal information is dictated by operational necessity (e.g., account maintenance, service delivery), compliance with legal and statutory retention mandates, dispute resolution, and contract enforcement.

9. Jurisdictional Rights and Choices

Depending on your geographic location, you may possess specific statutory rights regarding your personal information. These rights are subject to statutory limitations and legal exemptions:

  • Right to Access / Know: The right to request confirmation of and access to the personal data we maintain about you.

  • Right to Erasure: The right to request the deletion of your personal information.

  • Right to Rectification: The right to request the correction of inaccurate or incomplete personal data.

  • Right to Portability: The right to obtain a structured, machine-readable copy of your data or request its transfer to another entity.

  • Communication Preferences: You may opt out of promotional emails at any time via the "unsubscribe" link. Administrative, transaction-related communications (e.g., order confirmations) will continue unaffected.

Supplemental Rights for UK and EEA Residents:

  • Right to Object / Restrict: The right to oppose or limit specific processing activities.

  • Withdrawal of Consent: The right to revoke consent at any time for data processing activities predicated on prior consent, without retroactive effect on the lawfulness of processing executed prior to revocation.

To exercise these rights, please submit a request through the platform or contact us using the details below. For Shopify-specific data processing, please consult the Shopify Privacy Notice.

We strictly prohibit discrimination against any individual for exercising their privacy rights. Identity verification will be required prior to fulfilling requests. Authorized agents acting on your behalf must present written, signed authorization, and we reserve the right to verify the principal's identity directly.

10. Regulatory Complaints

Inquiries or complaints regarding our data processing practices should be directed to our privacy compliance officer via the contact details below. You may also possess the statutory right to appeal our decisions or lodge a formal complaint with your local Data Protection Authority (DPA). EEA residents may reference the designated list of European supervisory authorities here.

11. Cross-Border Data Transfers

Personal information may be transferred to, stored, and processed in jurisdictions outside your country of residence. For data transfers originating from the European Economic Area (EEA) or the United Kingdom (UK) to third countries lacking an adequacy decision by the relevant competent authority, we utilize recognized legal safeguards, including the European Commission's Standard Contractual Clauses (SCCs) or equivalent UK International Data Transfer Agreements (IDTAs).

12. Amendments to this Policy

We reserve the right to update or modify this Privacy Policy periodically to reflect operational modifications, technological advancements, or regulatory changes. Revised versions will be published on this webpage with an updated "Last updated" date, and prominent notice will be provided where mandated by law.

13. Contact Information

For inquiries regarding our privacy protocols, or to formally exercise your statutory data rights, please contact us:

  • Email: hrlipin@gmail.com

For the purposes of applicable data protection legislation, we operate as the Data Controller for your personal information.